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MUST SEE: Wristwatch Company Creates Stunning Rebuttal to Controversial Gillette Ad

These defenders of masculinity have gone for the jugular in their latest ad, which is a direct rebuke of a controversial commercial by razor-makers Gillette.



Toxic Masculinity

Last week, another controversial piece of media hit the airwaves, concocted by a troubled corporate entity desperate for attention.

I’m speaking, of course, about Gillette, the longtime manufacturer of mens care products who is famous for their line of shaving equipment.

In the ad, many inferred a meaning that was downright bizarre:  That “toxic masculinity” was real, and that it must be beaten back with a metaphorical broom.  Undoubtedly, the ad has sparked a great many arguments among Americans over the reality of this latest attack on the male persona, further dividing our nation down political lines.

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This is due in no small part to the left’s purposeful alignment with the counterculture icon in the gender arena, and their hopes to offend Americans into remaining divided – and malleable due to this division.

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Gillette’s ad was likely nothing more than a purposefully crafted bit of controversial propaganda meant to get us talking about Gillette again…who have been struggling with the recent popularity of beards and discount razor companies such as Dollar Shave Club.

Now, one wristwatch manufacturer has responded in their own way, relaying the facts about the hazards that men face nearly exclusively, and how that reality affects the left’s perception of “masculinity”.

The YouTube commercial from the Egard Watch Company features footage of men in various situations — from fighting fires to hugging children as the firm’s founder Ilan Srulovicz asks “What is a man?”

“There’s been a movement in society I feel that’s just been painting men with a broad brush,” Srulovicz told “Fox & Friends” Monday.

“You know, for a company like Gillette to open up a commercial with a term like ‘toxic masculinity,’ I just don’t feel like masculinity is toxic.”

“I think masculinity can be beautiful,” he said.

Srulovicz said he created the ad despite backlash from friends and co-workers who feared the ad would draw attention away from women’s rights issues.

The ad, which is both somber and startling, can be watched below:

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MUST SEE: Enormous Gorillas Turn into Scaredy Cats in Hilarious Viral Video

The hilarious clip is something that almost all of us can relate to.




When it comes to the animal kingdom, there are few beasts more frightening than those in the gorilla family. Their sheer strength is conveyed by their hulking and brutally-muscled bodies, which are capable of producing power at a rate nine times that of man.  Scientists have indicated that a Silverback Gorilla may be capable of lifting up to 1.800 pounds of dead weight. That’s nearly the curb weight of a ultra-compact car. Knowing what we know about these creatures, it stands to reason that almost nothing in the natural world would disturb or deter them…. ….except for maybe a little rain. These gorillas from a zoo in South Carolina have met their match in rain shower, in the above clip which has gone viral this week. The prancing primates were all the rage on Twitter as well. Some have pointed out, however, that wild gorilla will enjoy a good rain from time to time, leading some to believe that these apes may just be a bit spoiled.  

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VIDEO: Cancer Survivor’s First Pitch Ended Up a Low Blow

While the catcher wasn’t able to snag the throw, a camera man just happened to be in the line of fire… in a most unfortunate way.




One of the most wince-inducing first pitches ever occurred at Fenway this week. It wasn’t wince-inducing because it was a bad pitch, per se. It was wince-inducing for where it ended up. Jordan Leandre was invited to throw out the first pitch during Wednesday’s Boston Red Sox-St. Louis Cardinals game at Fenway Park because he is a 17-year-old cancer survivor. Clearly he wasn’t invited for his baseball skills. The teen stepped up to the mound and wound up to let loose a bit of a wild throw toward home plate if not exactly AT home plate. The pitch went high and wide, high enough to fly out of reach for the catcher. But while the catcher wasn’t able to snag the throw, a camera man just happened to be in the line of fire… in a most unfortunate way. Leandre’s pitch nailed Lawrence Eagle photographer Tony Capobianco right in the worst place possible. This video is not to be missed: Wowie. Leandre’s face after the disastrous throw says it all. Follow Warner Todd Huston on Twitter @warnerthuston.

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