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NIGHTMARE: Advertisers Now Experimenting with Marketing in Your Dreams

Experts believe that there are fearsome, real-world consequences for this.

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There is no liberty without privacy.  If we are not autonomous and un-coerced, then we are not free.  That is why it is our right to eat what we wish, drink and imbibe the substances that we wish to, and why no one is forcing us to watch certain television programs or read specific books.

And while this seems simple enough, there are some obstacle to mental autonomy out there that many of us don’t often recognize, namely in the world of entertainment, and especially in the advertising atmosphere.

Subliminal messaging, whether it be the cleavage in a sunscreen commercial, or some liberal writer putting a red baseball cap on their racist character in a TV show, are indelible images that we are often inundated with without thinking twice.  Every bit of information that we take in helps us to stay in tune with the world around us, and it shapes the way that we treat one another, whether we like it or not.

Trending: Civilian Alerts Airmen After Noticing Something Odd Coming from Back of F-15 Jet, Now They're Thanking Him

This is why we need to be careful about what we consume, informationally.

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But folks working in the marketing realm have a different idea about what’s ethical and logical than the average Joe, whom they are simply farming for clicks and cash.

Now these invasive advertisers are experimenting with the next step of their plan for total control over our minds:  Dream-based marketing.

When brewing giant Coors launched a new advertising campaign earlier this year, the format came as a surprise to many. The company was planning to infiltrate people’s dreams to get them to buy, and presumably drink, Coors beer.

Coors encouraged people to watch a short online video before bed, then play an eight-hour “soundscape” through the night. If successful, this “targeted dream incubation” would trigger “refreshing dreams” of Coors, according to the company.

It’s unclear how many people took part in the dream manipulation – the top Google search result for “Coors dreams” is currently the song Dreams, performed by the Irish pop-rock band the Corrs – but experts warn that the Coors campaign is not just a gimmick, and may have opened a door to a troubling future.

Experts are livid.

“They’re trying to push an addictive drug on people who are naive to what’s being done to them. I don’t know if it can get much worse than that,” Bob Stickgold, a cognitive neuroscientist and professor of psychiatry at Harvard medical school, said of Coors’ efforts, which he believed could potentially be replicated by other companies.

“Anything you could imagine an advertising campaign for, at all, could arguably be enhanced by weaponizing sleep,” Stickgold said.

Stickgold was one of the co-authors of a recent open letter which sounded the alarm over companies using targeted dream incubation in June. The letter was signed by 35 sleep and dream researchers from around the world.

“TDI-advertising is not some fun gimmick, but a slippery slope with real consequences,” the letter warned. “The potential for misuse of these technologies is as ominous as it is obvious.”

The future is simply terrifying, but at least we’ll be tasting the Rockies in our sleep.

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Gunman Bricked to Death After Opening Fire on Forth Worth Party

You don’t mess with Texas.

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You know what they say:  Don’t mess with Texas. This is the sort of placed where the locals have no problem reminding you, and swiftly, that you’re not from around here.  They are fiercely independent Americans, and they enjoy their freedom in their own unique way. Texans always seem to get their way, and they certainly have been known to find a unique solution to their problems. This is as true as ever this week. A gunman who opened fire at a party early Monday in Texas, fatally shooting one person, died after attendees struck him with bricks, authorities said. The incident began around 1 a.m. in the backyard of a Fort Worth home when an attendee became angry and left, the police department said in a statement. The person, identified by a Fort Worth police spokesperson only as a man, returned with a second person and got into an argument with other partygoers. The man opened fire, striking one person and causing a non-life-threatening injury, the statement said. But then… When people at the party began chasing him, he opened fire and they threw landscaping bricks at him, the statement said. Two people were struck by gunfire, one of them fatally, police said. The second person was taken to a hospital with a non-life-threatening gunshot wound. The gunman was pronounced dead at the scene, and has yet to be publicly identified.

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Swastika Found Engraved at State Department Draws Condemnation

The Secretary of State was LIVID.

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There’s nothing funny about the Nazi regime, and everyone knows it, except for a certain breed of adolescent dolt who’s simply looking to appear edgy and dangerous as some hormonal ploy to attract a mate. These are the kids that would draw toothbrush mustaches on the faces in the magazines, or throw up a sig heil behind the teacher’s back for a laugh. But this phase almost always fades as the years climb on, and most of these young idiots looks back at themselves in a perpetual state of cringe. This leaves us to assume that anyone continuing to exude such Hitleresque nonsense into adulthood is doing so very purposefully, and not with the naïveté of their younger years. At the State Department, this reality is causing a bit of concern. A swastika carved into an elevator car has been discovered at the State Department in Washington—in a location within the building’s security perimeter. The elevator is close to the office of the special envoy charged with monitoring and opposing anti-semitism, Axios reports. Secretary of State Antony Blinken emailed all employees Tuesday about the discovery. Blinken was livid. “The hateful graffiti has been removed and this incident will be investigated,” he wrote. Blinken is the stepson of a Holocaust survivor, per the Washington Post, and has emphasized the threat of anti-semitism, which he wrote “isn’t a relic of the past.” Officials have said President Biden will nominate an ambassador-at-large to deal with the problem; the Jerusalem Post called for such a position in an editorial this month. Hate has been on the rise in America in recent years, as white supremacist groups continue to recruit and spread their message online, and then, often violently, in real life.

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